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Nola
Beauty and bullsh*t
don’t mix
Nola
Nola is a beauty brand emphasizing self-care as a crucial component of a balanced life. Rooted in Iceland's natural landscape, Nola offers high-quality, cruelty-free skincare products that blend nature and science. Their philosophy promotes authenticity and conscious living, empowering individuals to embrace their natural beauty and live balanced, healthy lives.
Strategy
- Research & Insights
- Purpose, Mission, Vision
- Value proposition
Visual Identity
- Logotype, Typography & Colour
- Brand Guidelines (Brandbook)
- Packaging
Website
- Motion Design
- UI Design (User Interface)
Beauty and Self-Care in Harmony
We are bringing true beauty to the surface
The strategy focuses on highlighting self-care and authentic beauty. We developed a concept around light and halo, representing Iceland’s unique nature and blending these elements into a cohesive brand identity
Beauty without the double standards
We created a unique Nola wordmark and an exclusive color palette to represent various brands within Nola. The design reflects comfort in one’s skin and the journey towards self-transformation, making the brand approachable and genuine.
The old brand
New Brand
True beauty comes from within
We designed a range of brand applications, including product packaging, social media templates, and a comprehensive website that showcases Nola’s commitment to authenticity and self-care.
True beauty comes from within
We designed a range of brand applications, including product packaging, social media templates, and a comprehensive website that showcases Nola’s commitment to authenticity and self-care.
Credits
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Project Manager
Tijana Ostojic
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Brand Strategist
Camilla Brandow
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Art Director
Porfirio Lopez
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Design Lead
Tobias Rehnval
