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LegalTechColab Innovating Legal Tech

How might we rebrand Legal Tech Colab to effectively support founders and talents in developing new digital products for the legal sector, from the initial idea to market launch?

LegalTechColab

Legal Tech Colab supports founders and talents in developing new digital products for the legal sector from the initial idea to market launch. LTC provides teams access to leading technology and infrastructure, mentoring, coaching, and an extensive network of law firms, corporates, and Bavarian universities. As part of the TUM Venture Labs, teams also gain access to the UnternehmerTUM ecosystem and the thriving startup scene in Bavaria.

Strategy

  • Research
  • Narrative & Messaging
  • Positioning

Visual Identity

  • Logo Design
  • Visual Identity
  • Brandbook

Website

  • Development
  • Motion Design
  • Animations
  • Social Templates

Empowering Legal Innovation

01. concepts

We help start-ups transform the 2500 year old industry of legal services

Our strategy focused on positioning LTC as the leading incubator for legal tech innovation. We aimed to highlight its comprehensive support system, which includes technology and infrastructure, mentoring, and networking.

02. visual identity

That’s how we’ll help you

We developed a professional and modern visual identity, exploring multiple visual directions. The logo design includes animation, and the visual guidelines ensure consistent branding across all materials.

03. applications

Working hand in hand to transform the legal landscape

We designed a comprehensive presentation deck, social media templates, a newsletter template, and print materials. Additionally, we created stationery, ensuring a cohesive brand presence in all communications.

Credits

  • Strategy Lead

    Sebastian Degenhart

  • Project Manager

    Melanija Ostojic, Tijana Ostojic

  • Creative Director

    Amadeus Estifanos

  • UX Designer

    Marco Rinke

  • Designers

    João Ferreira, Caio Rossatto, Huy Phan and Tobias Rehnvall

  • Developers

    Kacper Gałka, Andre Ponce and Henrique Welbe

  • Motion Designer

    Matheus Didier and Murilo Felipe

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