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© Serious Business GmbH
München, Germany / Stockholm, Sweden
Cello is an automated mouth-to-mouth lead generation tool that integrates seamlessly into existing websites. It enables companies to accelerate viral growth by providing a delightful sharing experience embedded inside their products.
We aimed to highlight Cello’s ease of use and effectiveness in generating leads. The strategy focused on creating a brand that emphasizes simplicity and efficiency.
We developed a unique color palette that stands out and reflects the product’s innovative nature. The visual identity is clean and modern, emphasizing Cello’s user-friendly aspect.
We created various brand applications, including a website, presentation decks, and social media templates. These elements collectively highlight Cello’s mission to make lead generation effortless and efficient.
Project Manager
Tijana Ostojic
Art Director
Porfirio Lopez
Designers
Caio Rosatto, Kairon Sarr
Developer
Kacper Gałka
Strategy
Paula Espinoza, Sebastian Degenhart
Motion Designer
Matheus Didier