Ascon Systems Re-imagining Process Automation

Recognition

How might we create a refreshed brand that brings an established feeling while capturing the uniqueness & disruption of Ascon's technology and simply communicating its value to inspire & attract industrial customers as well as talents?

Ascon Systems

Ascon develops easy-to-use, no-code tools that connect the real with the virtual world like never before in the so-called Industrial Metaverse – thereby making process automation accessible to anyone.

Strategy

Research & Insights
Unique ways
Purpose, Mission, Vision
Value proposition
Personality traits

Visual Identity

Illustrations
Presentation Decks
Logotype, Typography & Colour
Brand Guidelines (Brandbook)
Social Media Templates
Stationery Design
Newsletter Templates
Iconography System

Website

Development
Motion Design
UI Design (User Interface)
UX Design (User Experience)
Interaction Design

No Codes, No Limits

“Serious Business helped us bring our brand perception to a whole new level. At first, the team challenged us to simplify our company’s narrative to then provide us with a new web and corporate design that we feel confident with that fits our values and our market.”